Audience Research Analysis:

Audience Research Analysis:

For the research of this advert project i had to conduct many different research sessions such as a focus group, a Vox Pop video and I also had to give out questionnaires to members of my target audience. I did this in order to make some of the decisions i need to do for my advert. All of this infomation is gathered from the three task i mentioned earlier.

Such as my questionnaires, for example i found that the majority of people who filled in the sheets i gave them, were teenage males. To be precise they were between the ages of 16 and 28 years old, so young teens to young adults; with the majority of those people being single male. I also gave focus to teenage target audience given how the majority of people who filled the questionnaires in were students.

During this research i have also learned some useful information from my focus group. For example everyone in the group came to the agreement of looking into a persons account before accepting their offer to friends online, and to block and ignore anyone they didn't want to speak to. And how this would be a good idea of keeping safe online. 

This is a similar practice that was also addressed in the Vox Pop video. As all of the members featured suggested that they shouldn't speak to someone they didn't trust online, and to block and or ignore people they shouldn't be talking to, as a way of keeping safe online.