Sunday, 4 January 2015

Advert budgeting.

Upon completing the planning and story-boarding for my advertisement, To begin with I've started to think about what were the essential elements and people needed for the production of the advert itself. But also i have done some research into the prices for the possession of these items.
This included: 
  • Props to be featured.
  • The payments to hire our actors.
  • The price to hire the locations to shoot in.
  • The equipment in order to shoot our scenes.
  • And the software needed to put the footage together with.
Filming:
For starters, i looked at the prices of the camera we would be hiring for this production. The brand I've chosen to look into was the Cannon EOS make of cameras. As the second screen grab shows, there many different models of the Cannon camera each ranging different prices when it comes to the payment for hiring said camera.
I then moved onto researching a different make of camera, this time the Nikon SLR camera. As like the previous make, this camera has different model versions along with the different prices that the cameras cost in order for them to be hired by me and my team filming this advertisement. In the end i decided to go with the Canon brand of cameras, due to their lower price of weekly time while being hired out compared to the Nikon cameras.

Next on my list of equipment needed was a tripod to mount on to our camera. I have conducted research into a tripod that will be able to keep the shot stable and clear. However i wanted it at reasonable low price while hiring it for the days we'll be filming on. One of the cheapest tripods to use was the Vinten D700; which was priced at £45 per week of shooting. Which would be reasonable for our cause.
Editing:
I've figured out that the price to hire a Mac Pro with Final Cut editing software would cost us £38. However in order to hire a MacBook Pro Laptop with Final Cut 7 it would only cost £25. I decided to go for the cheapest option; that being the MacBook.

As you can see from this screenshot below, this is the prices of hiring the editing software required to put the advert together. But also the time i will be paying for and where i would be editing the footage. That way this gives me a taste of what i will have to work with during the editing process.

                                          
Actors:
I then decided to look at the cost that will be needed to hire the actors required for the advert. Upon doing this I've learned that some actors would ask for prices of £200-£600 for their services on set. This would also count for working during shorter filming days.

Locations:
Finally i continued with the research of the hiring prices and cost of the sets that are to be featured in this advert. The advert will be filmed in five different class rooms at a local high school. I researched in to the prices to hire these said rooms and; this was the result of my search. Looking upon the numbers and prices in the graph, the prices set out do look reasonable for a price for us to pay. 

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