Market Research-Existing Products.

 

1. The advertisement is for support against bullying.
2. One of the techniques used in this advert is the use of overt messages. This is clear with the narration at the end of the advert saying that words hurt.
3. The style of this advert is done every dramatically, however the footage on screen is surreal given that the main focus of the advert (the girl being bullied) is being attacked by words.
4. The form used in this advert is a anti-realist narrative, given how exaggerated the footage on screen is. 
5.  One of the conventions of advertisement that can be seen is the use of a slogan. But also there is the use of emotional response for the audience.
6. The target audience for this advert is aimed for children and teenagers. I can tell this is the audience the advert is aiming for, because all four of the actress's featured in the advertisement are all teenagers.
7. This advert is for safer driving, to be exact it's telling the viewers to drive while wearing a seat belt.
8. The techniques this advert uses is the use of emotional responses, we can tell this due to the imagery on screen. This is used in order to show a the viewer what happens if you do use a seat belt while driving, and to imagine what would happen if you didn't
9. The style f this advertisement is very serious and dramatic. Which has been done in order to further prove the point the advert is making.
10.  The form of the advert is a anti realist narrative, this is due to how exaggerated and over the top the imagery on screen is.
11. The first conventions of this advertisement that can be seen is the use of a slogan. There is the use of emotional response for the audience. The advert also uses music in order to add the dramatic effect it's going for.
12. The adverts target audience is all people including adults, this is because the main three actors featured are two adults and a child. But also it's to show that this action of keeping your seat belt on can help everyone in a car.

The advertisement is used to show the message and effects of drinking.
One of the techniques used in this advert is direct address to the viewer; such as the message of don't drink and drive.
This advert is done in a very serious style and tone. This we can tell due to the lighting and how serious the bar tender is acting during the advert.
The form of advertisement that is used during the video is the use of advert is a story line. We can tell this because it starts out in a bar; and the dialogue explains what could happen next. Getting pulled over by the police, taken to the station and having your license taken away.
This advert uses the conventions of slogans and logos, both of which are shown at the end of the advert.
The audience for the advert is adults, given the rules and laws of drink driving affects adults, and that the two main actors are both adults.

This advert is for blood donations, and we someone should become blood donater.
One of the techniques used by this advert is the use of overt messages, such as the message of give blood in order to save someones life.
The style this advert uses is a surreal and conceptual style, this is clear given the imagery seen on screen.
The form of advertisement used in this advert is an animation style.
Firstly one of the conventions of advertisement that can be seen is the use of a slogan. But also there is the use of emotional response for the audience. There is also the use of music through out the advert, this is used to add the further dramatic effect the advert is trying to give to the viewer.

This advert is targeted for adults, we call tell this given the serious tone that the advert has with the somber music.

1. This advert is used to show road safety around the street, and what the danger is along with the damages it can to you afterwards.
2. This advert uses emotional responses in order to drive the point across to the audience. But also the advert uses overt messages in order to make the message clearer to the audience while watching.
3. This adverts style is dramatic and serious given the mostly dark colours used for the majority of the adverts animation.
4. The style that is used in the advert is animation. But also the advert uses a story line in order to clearer express the point of being safer on the road much clear to the viewers; this is also why the use of animation has been included.
5. The advert is trying to give a emotive response given the somber tone of the imagery and narrative, in to further address the message being given to the viewer. The advert also features the use of a slogan and the company' logo, which can be seen at the end of the advert.
6.  The advert is target for children. The reason i can tell this is because the focus of the advert is the child, and how he has become injured by a car.